Lilac City Homes – Privacy Policy
Effective June 16, 2025

Lilac City Homes (“we,” “our,” “us”) respects your privacy. This policy explains how we collect, use, share, and safeguard information when you visit lilaccityhomes.com, speak with us by phone, complete our web forms, or otherwise interact with Lilac City Homes (collectively, the “Services”). By using the Services, you consent to the practices described below.

1. Information we collect

Information you provide

  • Contact details such as name, phone number, email, mailing address.

  • Property information including address, condition, photos, tenancy status, and asking price.

  • Financial details you choose to share, for example mortgage balance, liens, or payoff amounts.

  • Any other information you send us in messages, uploads, or documents.

Information we collect automatically

  • Device and usage data (IP address, browser type, referring pages, pages viewed, time spent).

  • Cookies or similar technologies that remember preferences or track website performance. You can disable cookies in your browser, though parts of the site may not work properly.

Information from third parties
We may receive property and title data, credit information, or demographic details from public records, marketing partners, data brokers, and social media platforms.

2. How we use your information

  • Evaluate properties and prepare cash offers.

  • Communicate about offers, closings, and related services.

  • Verify identity and prevent fraud.

  • Improve website performance, user experience, and marketing campaigns.

  • Send updates, newsletters, promotions, or surveys (you can opt out at any time).

  • Comply with legal obligations and enforce agreements.

We retain information as long as needed for the purposes above or as required by law.

3. How we share information

We never sell your personal information. We share it only as described:

  • Service providers – real-estate professionals, title and escrow companies, attorneys, marketing vendors, IT hosts, and analytics providers who help us run the business. They are bound to keep it confidential.

  • Business transfers – as part of a merger, acquisition, financing, or sale of assets, your information may be transferred to a successor.

  • Legal requirements – if required by court order, subpoena, law enforcement request, or to protect our rights, property, or safety.

  • With your consent – for example, when you ask us to share details with a contractor or lender.

4. Your choices and rights

  • Access / update – request a copy of the personal data we hold or correct inaccuracies.

  • Delete – ask us to erase information we no longer need, subject to legal retention rules.

  • Opt out of marketing – follow the unsubscribe link in emails or contact us.

  • Limit cookies – adjust browser settings or use industry opt-out tools.

  • California residents – you may have additional rights under the CCPA, including the right to know, delete, and opt out of certain sharing. We honor verified CCPA requests; see Section 8 for instructions.

We will not discriminate against you for exercising any privacy right.

5. Security

We use reasonable administrative, technical, and physical safeguards such as encryption in transit, limited-access servers, and employee training. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.

6. Third-party links and tools

Our site may link to external sites or offer integrations (e.g., Google Maps, scheduling apps). Those services have their own privacy policies; we are not responsible for their practices.

7. Children’s privacy

Lilac City Homes does not target children under 13 and does not knowingly collect their personal information. If we learn that we have done so, we will delete it promptly.

8. State-specific notices

California – To submit a CCPA request, call(509) 214-2848 or email homebuyer@lilaccityhomes.com. We will verify your identity before responding. You may designate an authorized agent to act for you.

Nevada – We do not sell covered information as defined under Nevada law. Requests to opt out can be sent to the email above.

9. Changes to this policy

We may update this Privacy Policy from time to time. Changes take effect when posted with a new “Effective” date. Material changes will be announced on our website or by email.

10. Contact us

Questions or requests?
Lilac City Homes
Email: homebuyer@lilaccityhomes.com
Phone: (509) 214-2848

By continuing to use our Services after reading this policy, you acknowledge that you understand and agree to these practices.